How to use this calculator
- Enter average live viewers.
- Add total donations or tips.
- Enter product orders generated during the stream.
- Add the average order value. Platform fee is estimated in the calculation.
Estimate livestream earnings from donations, commerce, and platform fees. Use it to calculate gross revenue, net revenue, product conversion, hourly revenue, and livestream health score.
The result shows whether your livestream monetizes attention well. Strong revenue per viewer and diversified revenue sources indicate a healthier stream format.
The calculation uses an estimated 15% platform/payment fee. Adjust manually in your business model if your platform fee is different.
With 800 average viewers, $600 donations, 75 orders, and $35 AOV, gross revenue is $3,225 and estimated net revenue is $2,741.
Add donations, product orders, average order value, and fees. The calculator estimates gross and net revenue.
Revenue per viewer depends on niche and offer strength. Higher values usually mean better audience trust or product fit.
Multiply product orders by average order value, then combine with donations or ad revenue if applicable.
Divide your revenue target by revenue per viewer, or use the calculator to estimate viewers needed from current performance.
Fees reduce gross revenue into net revenue. Always evaluate livestream results after platform and payment costs.
| Module | Purpose |
|---|---|
| Revenue Breakdown | Separates donations and product sales. |
| Hourly Value | Supports stream format decisions. |
| Viewer Conversion | Measures sales efficiency. |
| Health Score | Rates monetization strength. |