How to use this calculator
Enter paying customers, average monthly subscription price, total monthly discounts, and refunds.
The calculator produces net MRR, ARPU, and ARR run-rate so early recurring revenue is easier to evaluate.
Calculate pre-seed monthly recurring revenue using paying customers, subscription price, discounts, and refunds. The result helps founders understand early revenue quality before scaling sales.
Enter paying customers, average monthly subscription price, total monthly discounts, and refunds.
The calculator produces net MRR, ARPU, and ARR run-rate so early recurring revenue is easier to evaluate.
MRR shows the recurring revenue base of a pre-seed startup. Strong MRR is not only about size; low refunds, controlled discounts, and growing ARPU matter too.
At pre-seed, consistent MRR growth and clean recurring revenue are more important than a single large but low-quality revenue month.
With 75 customers at $49 per month, $300 discounts, and $120 refunds, gross MRR is $3,675 and net MRR is $3,255.
Multiply paying customers by average monthly price, then subtract recurring discounts and refunds to estimate net MRR.
Yes. Discounts reduce actual recurring revenue and should be subtracted when measuring net MRR quality.
There is no universal threshold, but consistent MRR growth and evidence that customers keep paying are often more important than absolute MRR size.
Multiply net MRR by 12 to estimate ARR run rate, assuming the current monthly revenue level continues.
Discounts, refunds, cancellations, and unpaid accounts can reduce net MRR below the simple customer count times list price calculation.
| Metric | Meaning |
|---|---|
| Primary metric | Net MRR |
| Decision use | Use this result to judge startup health, investor readiness, and next operating priorities. |
| Benchmark | At pre-seed, consistent MRR growth and clean recurring revenue are more important than a single large but low-quality revenue month. |
| Recommendation | Improve the weakest driver before scaling spend or fundraising assumptions. |