How to use this calculator
- Enter the total price if products were purchased separately.
- Enter combined product cost.
- Enter the bundle selling price.
- Add payment fees, packaging, or bundle handling costs.
Analyze Shopify bundle profitability by comparing product costs, individual prices, bundle price, and fees. Use it to raise AOV without destroying margin.
A strong bundle increases perceived value and AOV while preserving enough margin to remain profitable.
A bundle discount is useful only when incremental sales and AOV lift offset the lower per-item price.
A $79 bundle with $42 cost and $7 fees produces $30 profit, 37.97% margin, and $16 customer savings versus individual prices.
Bundling can work well when products are complementary, increase AOV, and maintain acceptable profit margin after discount and fulfillment costs.
Many stores test 10% to 20% bundle savings, but the best discount depends on margin, category, and customer demand.
Yes, bundles can increase AOV when customers perceive added value and the bundle solves a larger need than a single product.
Bundle products that are frequently purchased together, solve the same use case, or include a main item with high-margin accessories.
A bundle should generally keep enough margin to cover fulfillment, returns, ads, and overhead while increasing total order value.
| Metric | Use |
|---|---|
| Bundle Profit | Profit generated per bundle. |
| Customer Savings | Difference versus individual prices. |
| AOV Lift | How bundle pricing can raise order value. |