How to use this calculator
- Enter metrics for one TikTok post.
- Use views, likes, comments, and shares from the same reporting window.
- Compare the post score against your other videos.
- Repeat topics or hooks that score highly.
Score a TikTok post using views, likes, comments, shares, saves, visits, and clicks. Estimate post quality, virality potential, and whether the video should be repeated, boosted, or improved.
The post score summarizes whether a TikTok video is merely viewed or actively spread. Shares and comments increase the score because they suggest stronger viewer response.
A score above 80 indicates a strong candidate for repurposing, boosting, or turning into a repeatable format.
A post with 120,000 views, 9,500 likes, 620 comments, and 1,800 shares has 11,920 interactions and a 9.93% engagement rate.
A good TikTok post engagement rate is often above 8%, but shares, comments, and completion behavior matter more than likes alone.
A TikTok post is showing viral potential when reach expands beyond followers, share rate is strong, and engagement continues after the initial posting window.
Boosting can make sense when the post already has strong organic engagement and supports a business goal such as traffic, leads, or sales.
Improve post performance by testing a stronger hook, tighter pacing, clearer captions, a direct CTA, and a topic that matches proven audience interest.
Shares are an important distribution signal because they show viewers found the video worth sending to others. High share rate can support broader reach.
| Module | What it shows |
|---|---|
| Post Score | Weighted content quality score |
| Engagement | All interactions divided by views |
| Share Rate | Viral spread signal |
| Comment Rate | Conversation signal |
| Health Score | Post performance grade |