Estimate a tournament player’s gross-profit lifetime value from monthly revenue, gross margin, retention, and acquisition cost. This simplified steady-state model supports scenario planning rather than audited valuation.
Estimated player LTV is calculated directly from the entered scenario. Read it together with the supporting figures so the assumptions remain visible.
Planning estimate only. Verify important athletic, financial, or infrastructure decisions with qualified staff and real-world measurements.
At $18 monthly revenue, 65% margin, and 82% retention, monthly gross profit is $11.70 and expected lifetime is 5.6 months, producing $65.00 LTV.
It uses the values shown in the calculator panel and applies only the formula documented on this page.
Zero is accepted where it represents a valid absence of cost, volume, allocation, or activity; fields that form a divisor must remain above zero.
No. The result is a scenario estimate based on your inputs, not a guarantee of athletic, financial, or technical performance.
Change one assumption at a time, calculate again, and compare the main result with the secondary metrics.
Real outcomes can vary because of measurement error, changing participation, individual condition, infrastructure overhead, or other factors outside this simplified model.
| Input | Unit | Role |
|---|---|---|
| Revenue per active player/month | $ | Average monthly revenue attributable to one player. |
| Gross margin | % | Revenue remaining after variable service costs. |
| Monthly retention | % | Share expected to remain active each month. |
| Acquisition cost | $ | Marketing and onboarding cost per player. |